Tuesday, March 27, 2012

99dresses Wants To Give Women An Infinite Closet

Screen Shot 2012-03-26 at 2.31.58 PMThe model for how women purchase clothing is essentially broken. Because it is an ever-changing status symbol and subject to trends, fashion not exactly like any other goods. For example, with furniture you buy a new couch or a bed and then you have one, you don't need another one or a different one two weeks later. Not so with dresses or shoes. In fact if many women, myself included, had their way, we'd never wear the same thing twice. But spending $$$ on something you'll only wear once isn't really economically feasible, for even the 1%ers among us.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/gZQaTZLbTeo/

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